Tuesday, May 26, 2020

An Aim Of The Electoral College - Free Essay Example

Sample details Pages: 5 Words: 1493 Downloads: 3 Date added: 2019/05/28 Category Politics Essay Level High school Tags: Electoral College Essay Did you like this example? Time for a change: Electoral College The Electoral College was designed and founded in a time when the United States was far more decentralized than today. When the Constitution was written itrs arguable that states were more powerful than the central government. Throughout our history, extraordinary change has occurred, including the abolition of slavery, womenrs suffrage, the passing of the civil rights acts, and the legalization of gay marriage. However, although the country as a whole has progressed, and continues to progress, there has been little change since the framing of the Constitution 229 years ago regarding the electoral college. The President has the power and the responsibility to administer laws, declare foreign policy, and guide the people, representing them as head of state. It is crucial that this elected official truly represents the people he serves. Don’t waste time! Our writers will create an original "An Aim Of The Electoral College" essay for you Create order In order for the rule of law to democratically reflect the needs of the American people, there must be change to coincide with an ever-changing nation and world. Currently the Electoral College is more of a relevant problem than ever before, with this past election recently contributing to history books as the 5th time the winner of the election did not win the popular vote, but won the electoral votes. I believe it is time for a change, a reformation where the people are able to grasp the power that should have been theirs from the creation of their nation. The power for the people to be able to protect the future of our country must not be besmirched by antiquated customs. I am of the opinion that the Electoral College is an archaic system, that needs to be abandoned or deeply revised in order for the President to truly represent the People of the United States. A key purpose of the Electoral College is for every, state regardless of size, to have a say in who becomes the representative of the American people, however this resulted in over representation of the small states and the Electoral College favors small states over large states rather than equal representation for all. Rather than an outdated system that provides more powerful votes to a person in some states rather than others, based merely on state of residence, I believe that every individualrs vote should be as impactful as the rest. No greater, no less. The development of the Electoral College system was a rather logical solution when first implemented, due to the fact that the President was meant to be a leader of the individual states more than he was meant to be a leader of the people. The founding fathers in fact feared democracy and as a result established the Electoral College to protect the people from themselves, they believed too much power in the hands of the people bestowed by direct democracy could result in the people being misled by a tyrannical presidential candidate they could elect, or a tyranny of the majority, as said by founding father John Adams. I believe that the average voter today is more than capable of making their own informed decision; They do not need to be protected by the aristocratic elites. According to Arthur M. Schlesinger Jr., an esteemed social critic and former President John F. Kennedys speechwriter, Direct popular election of the President, is the only system that is truly democratic, truly equitable, and can truly reflect the will of the people as well as being the only voting method that meets the moral criteria of a democracy. Schlesinger is not wrong here, a true democracy requires fair and equal power to all voters. Simila rly, the only way for our country to fully realize the democratic ideals which it originally was based upon, we must grant each citizen the equal and unbiased representation that they deserve. Towards the end of the presidential election process it merely becomes a race between two of the nominated candidates of the Democrat and Republican party, Third parties become powerless in the hands of the Electoral College due to the Plurality voting system it employs. Douglass J. Amy, a leading expert on electoral voting systems, states that our current election system, severely limits the organization options of groups outside the political mainstream. Simply put, third parties can never succeed as Plurality rules tend to foster two-party systems by systematically discriminating against minor parties and making it extremely difficult for them to achieve any electoral success. At this point of the election each electoral vote is crucial to the success or loss of either candidate. This becomes a problem with the Electoral College as citizens begin to ponder that if they were to vote for a third party candidate, one they truly identify with, they are also contributing to the success of a possible unfavorable candidate to them as third parties tend to never achieve any success but simply take votes from the two main parties. In this situation many would settle for the lesser of two evils choice and sacrifice their actual opinions and beliefs and vote for an individual merely so the other main candidate wont succeed. According to Travis N. Rieder a writer of the washington post, the people are being put in the position of choosing an eternal moral principle over an internal one. This goes against principles of diversity within our nation and fighting for what you believe in, given the circumstances where the two parties are truly the only ones that matter. Citizens must make the decision to either vote for what they believe in or vote for a candidate they dont e ntirely support. Within the timespan of approximately 2 years, presidential candidates must travel across the nation in attempt to inform the American people of their campaign goals. Yet the Electoral College inhibits the candidates from visiting states that they are confident they have secured votes from and instead concentrate on battleground states, where the polls show the contest is likely to be closest.(Edwards) and where presidential candidates will focus most of their time due to the possibility of the votes going either red or blue. This results in states with tendencies of remaining blue or red for an extended period of time to be kept in the dark from presidential campaign visits. Whatrs the point in voting if your vote really doesnt make a difference? The Electoral College system may very well be a contributing factor to the decreasing voter turnout in recent years as people believe their civil duty is limited due to the insignificance of their vote, the electoral college does not represent the one man one vote system where every vote counts and can make a difference in the election results. Typically the popular vote matches the electoral vote and the end result is the same, but in these odd instances where the American people vote for a candidate and the electoral college votes differently, therers a problem. As stated by Lucius Wilmerding Jr. a former consultant of the Federal Reserve Board, The Electors were never meant to choose a President, but only to announce the votes of the People. Unfortunately this is not the case due to Faithless Electors who vote not for the candidate they pledged to vote for but instead vote upon personal preference, no longer reflecting the American Peoples desire but reflect their own opinion. By implementing the Automatic plan it will eliminate the threat of Electors voting based on their own preference and instead will enforce the Electors to vote based on the peoplers preference. This solution allows the Electoral college to be kept, and more democracy is established. Another solution would be the Virginia Plan where the Electoral votes are distributed based on the popular winner within each of the congressional districts and the statewide popular vote winner receives two additional votes, or otherwise implementing the congressional district plan states such as Nebraska and Maine utilize today. By adding these modifications to the Election system there will be balance between centralized government ideals and a true democratic Nation. Overall the Electoral College has proven to become quite the hindrance for democracy. The popular vote must have more effect and power in the election process, otherwise It eliminates the point in the people voting, The people who actually represent the nation. the poor and middle class, the common individual not the aristocratic elite who believe they know whatrs best for the nation, as former president Andrew Jackson once said The majority is to govern not the small group of elites. Simply put the popular vote along with modifications to the Electoral College such as the Automatic, Virginia, and congressional district plans, are what true democracy is. Where every single vote counts equally. popular vote will pose more of an impact and the people of the United States will respond. The people will reach validity through their empowered civil duty that shouldve been theirs from the start and the future of our nation will be bright through the Peoplers vote.

Tuesday, May 19, 2020

World War I and the Home Front Essay - 991 Words

World War I began in 1914 but America remained neutral until its entrance into the war in 1917. The U-boats sinking of the British liner Lusitania in 1915, the sinking of five American ships in 1917, and the â€Å"Zimmerman telegram† sent from Germany to Mexico led up to America’s declaration of war. America’s involvement in World War I not only impacted the war front but also the home front. When America entered World War I in 1917 the U.S. Government enforced many measures on its citizens. Some of these measures violated constitutional rights. The biggest measure inflicted on the American population was censorship. The formation of the Committee on Public Information (CPI) and the passing of the Espionage Act and Sedition Amendment†¦show more content†¦Americans became afraid of and disdainful towards anything German. Affairs associated with Germans or Germany ceased such as German bands, German courses in schools, and renaming German associated words such as German Measles to Liberty Measles. Many German-Americans felt loyal to America but still had ties to Germany. Ambassador James W. Gerard warned, â€Å"but now that we are in the war there are only two sides, and the time has come when every citizen must declare himself American – or traitor!† Intolerance towards all things German made German-Americans cautious and discreet in their s peech and actions. Government censorship continued with the passing of the Espionage Act in 1917 and the Sedition Amendment in 1918. The Espionage Act and Sedition Amendment condemned any antiwar activity or desecrating of the government, Constitution, flag, or military. The American public were almost at a point where they could not have an opinion, unless in support of the war and government. Even Wilson stated, Woe be to the man or group of men that seeks to stand in our way. These acts of censorship gave birth to a suspicious nation. World War I ended in 1918, but suspicious America was stillShow MoreRelatedThe World War I, The Australian Home Front1702 Words   |  7 PagesDuring World War I, the Australian home front was impacted by a long and varying list of occurrences during the period of time between the years of 1914 to 1918. The home front was influenced politically through the arguments over the conscription vote and as Australia became divided between the different war beliefs. It was also influenced by social change, as the use of censorship drastically altered the Australians’ views of war and women began to pick up odd jobs in order to assist the soldiersRead MoreWorld War I and the Home Front Essay1055 Words   |  5 PagesAmerica’s involvement in World War I not only impacted the war front but also the people left on the home front. When America entered World War I in 1917 the government enforced many measures on its citizens, many of which violated constitutional rights. The bigg est measure inflicted on the American population was censorship. The formation of the Committee on Public Information (CPI) and the passing of the Espionage Act and Sedition Amendment stole American’s freedom of speech, created an anti-GermanRead MoreThe Impact On The Australian Home Front1244 Words   |  5 Pagesafter the outbreak of World War I, an immense wave of support flooded Britain from her ally, Australia. All Australian political parties, community leaders, newspapers and churches were on-board with this major movement to help the mother country. All believed it was a morally right and necessary commitment . World War I, 1914 – 1918 had a significant and long lasting impact on the Australian home front. ‘The civilian population ’ had to undergo many changes to cater for the war. At this time women’sRead MoreAll Quiet On The Western Front Film Analysis1498 Words   |  6 PagesWestern Front depicts the story of Paul Bauman, a German sol dier fresh out of high school who decided to enlist for World War I. Throughout the course of the film, viewers see the general events of World War I from the eyes of the â€Å"losers†, the Germans. Through the use of a German perspective, the portrayal of the horrors of war, and showing the difference of opinions back home and on the front, All Quiet on the Western Front advocates for a more realistic approach for the dramatization of war andRead MoreThe War Of The World War I1341 Words   |  6 PagesWorld War One is considered to be one of the most important events in modern world history. Lasting four years and resulting in large numbers of casualties, the war represented a total war in which nations devoted all of the resources at their disposal to the war effort. Before this time, wars were fought by trained armies sent to fight on a battlefield, and had little impact on the lives of civilians not involved in the fighting. However, during World War One, governments controlled the economyRead MoreWorld War I Was A War950 Words   |  4 PagesWorld War one was a war unlike any other before it in history, with trench warfare and chemical weapons the battlefield was foreign to even experienced veterans. It was also at this point in time that nationalism started to become bigger and bigger. Leading to the belief that the citizens of the countries involved in the war had to enlist or due their duty in order to make their family and country proud of them, otherwise they would bring shame to their family and country. For the enlisted men andRead MoreAll Quiet On The Western Front, German World War I952 Words   |  4 PagesWorld War I differed from previous wars in the essence that technological sophistication of weaponry such as artillery, poison gas and machine-guns created a vehement war with a massive number of casualties. In the novel All Quiet on the Western Front, German World War I veteran Erich Maria Remarque delineates the experiences that German soldiers face on the restless front, and the toll that the physical conditions and the mental stress take on the deterioration of the youth of each soldier battlingRead MoreWomen During World War II1731 Words   |  7 Pagesbeginning of World War II saw Australians see war on their shores for the first time, as well as having to travelling overseas to fight another war. It required young men to leave their country to fight, this affected the women who were left behind. World War II started in 1939 and ended in 1945. World War II was a large world conflict. During this world conflict Australia was under the threat of attack for the first time. When the war started there was a lack of man power on the home front which ledRead MoreAll Quiet On The Western Front1398 Words   |  6 Pagesthe Western Front ». The novel All Quiet On the Western Front is about the First World War. It claimed millions of lives and cripped bodies and destinies of even more people. First World War also destroyed such powerful countries such as the Russian, Ottoman, German and Austro - Hungarian Empire. Knowledge of europeans, created over many hundreds of years we destroyed. Life had to be rebuilt. People`s minds were infected horror of war. Through the whole story comes the theme of war as a terribleRead MoreEffects of War in All Quiet of the Western Front Essay846 Words   |  4 PagesIn All Quiet on the Western Front, Erich Maria Remarque progressively shows the brutality of war through the eyes of soldiers claiming their innocence, and also the effects of war on the people in the home front . In this essay I will be discussing the effect of war on both the combatants and non combatants in this novel. Remarque cleverly illustrates what men at the front go through in war, he describe how quickly soldiers realise the reality of war. â€Å"We march up, moody or good-tempered

Friday, May 15, 2020

Context And Problem / Opportunity - 2092 Words

I. Context and Problem/Opportunity (~100 words) Youngcare as an NGO (non-government organization) needs volunteers and monetary donations to help some young Aussies for avoiding acknowledgment to aged care currently (Youngcare, 2016). However, the CEO of Volunteering Australia mentioned that government decides decrease the budgets on volunteers program for next four years (Williams et al., 2016). Meanwhile, Australian government plans to cut about $800M in supporting charity medical services (Trio, Trio, Goodman, Baxter, 2016). Although, Youngcare has a few volunteers and some monetary donations, this realistic situation and related policies are in harmful to its development. Thus, there are some marketing strategies to get more†¦show more content†¦That is an opportunity to build and develop Youngcare. Youngcare needs government financial support and has a strong work connection with them. For example, Youngcare offers medical data to the government to promote the reform of medical equipment prices, and produced a repor t about the legal production with disabilities (Youngcare, 2016). However, the IMF (International Monetary Fund) had mentioned that the universal economy development is tough deceleration with high risks influenced on people (Hodges, 2013). Meanwhile, the latest data of Australian Senate shows they will decide to cut the health charity funds totally $197.1M in the next four years (Moore, Wellington, McHale, 2015). That is adverse for non-profit charities. Because these non-profits charities are necessary to an accomplishment of the community and healthy consequence. Thus, the budget cuts will directly influence people attempting overcome some challenges and issues when they face the communities and home (Trio, Trio, Goodman, Baxter, 2016). Furthermore, there is a high competition in charity industry. The charity industry is as a huge pie makes people complete sharing this pie to get more organization income, such as sponsors and clientele (Ruperto Kerr, 2009). As Barman (2002) sa id, the competing resources of charities are increasing which definitely increases the

Wednesday, May 6, 2020

Stanford Hospitals And Clinics ( Shc ) - 1066 Words

Stanford Hospitals and Clinics (SHC) is a world renowned academic health system that is comprised of 386 primary and specialty care clinics and the 476 bed Stanford Hospital (US News World, 2015). The hospital and most clinics are situated in Stanford, California or the surrounding cities. The mission of SHC is â€Å"to care, to educate, and to discover for the benefit of patients and the larger community† (Denend, Mendelson Zenios, 2010). They exemplify this mission by being nationally ranked in 13 adult specialties, including: #9 in ear, nose, and throat; #10 in cancer; #13 in diabetes; and #18 in cardiology (US News and World Report, 2015). Their excellent across multiple disciplines has helped SHC gain worldwide recognition for†¦show more content†¦The CareCast CPOE system in this organization failed in part to poor planning, poor governance, and lack of financial commitment. There must be a visible and sustained top down support to complete the implementati on process, which is expected to be a 3 to 6 year commitment. 2. The $60 million IT infrastructure improvement completed by SHC in 2005 provided enough improvement and stability in the legacy systems and network to allow for the EPIC installation. 3. The CPOE system failed due to lack of provider by-in. The use of the Medical Informatics Directors Working Group (MIDWG) will help to establish appropriate ownership and control over the process, as well as deliver a design workflow process and order sets that will be accepted and used by the medical staff. 4. The medical staff has been using â€Å"best of breed† systems and has concerns of loss of key functions. However, they agreed to adopt EPIC, an enterprise-wide system designed for maximal integration and continuity of care throughout the continuum. This agreement was reached without any understanding of a potential loss of functionality in the new system, and an assumption the new system will be acceptable to the physicians once installed. 5. This institution’s reputation of excellence was established through cutting edge care. The assumption is anShow MoreRelatedUniversity Emr Implementation : Case Analysis1282 Words   |  6 PagesStanford EMR Implementation: Case Analysis This case analysis of Stanford’s Hospital and Clinics (SHC) electronic medical record (EMR) system implementation will focus on how the healthcare organization focused on resolving a problem to meet regulatory pressures and responded to an opportunity to create operational efficiency, by capitalizing on the use of information technology to help reduce costs. We will discuss the organization’s IT problems, opportunities, and the alternatives available to

The Media and the Decline of Critical Thinking - 2599 Words

The role of the media in our society has increased dramatically in the last one hundred years. We have gone from taking weeks to send a message a thousand miles away, to being able to send a message instantly anywhere around the globe. The effects this has had on information being exchanged over many different forms of media is staggering. The question that has come to be asked over the years, is what effect has this had on us. Media not only influences the way we see world events such as through the news media, but in the ways we spend our money though commercial media. It has had an effect on how we entertain ourselves and has at times been the focal point of the entire nation at once such as the Kennedy assassination†¦show more content†¦In these ways print may also be used to manipulate and push agendas, which may or may not be in the best interests of everyone. We have seen throughout history, print used by world leaders and governments to get the message they are tryin g to send to as many of their citizens, as quickly as possible. Print medias use by totalitarian governments to push it’s propaganda on citizens and others outside the borders. Adolf Hitler used print media to push his Nazi party agenda throughout Germany, and later the nations he overran, effectively in the early 20th century. We have also seen print bring down administrations, such as President Nixon’s Watergate scandal in 1974. Indeed it does appear that sometimes the pen is mightier than the sword, and other times the pen ends up being the sword. Print is also used in the form of magazines, which are usually tailored to a specific taste or interest, to promote thoughts and ideas. Most of the time these are perfectly harmless, but sometimes a message can have an underlying subliminal effect. An example of this may be the portrayal in the media of what an ideal housewife should be in 40’s and 50’s, having an adverse effect in the liberation movement in the same era. The same can be said of magazines, which place celebrities on a pedestal, creating an ideal that no real human can live up to. Print media must also share some blame, in the self-esteem problems suffered by young women, by the promotionShow MoreRelatedThe Impact of Technology on the Critical Thinking of Tertiary Students in School X657 Words   |  3 PagesChapter One: Introduction Background A university is a tertiary institution of higher learning, where persons go to obtain academic degrees and certificates in a variety of career paths. This level of educational training requires critical thinking and analytical skills. A person who is pursuing a degree or has received a degree in any subject area is expected to behave or operate in a manner that is different from a person who has not matriculated to this level. Although this is what is expectedRead MoreTechnology and its Negative Effect on Society Essay1583 Words   |  7 Pagesdevices before the newer up-to-date models arrive. Technology has negative effects on society, because it is causing our critical thinking and social interaction skills to decline, it is disrupting the American family unit, and it has caused us to become a distracted society that is constantly disrupted from our priorities. Firstly technology is causing a decline in our critical thinking and social interaction skills. Once, in a time of pre-internet and before cell phones were the norm, people met faceRead MoreTechnology : Overused By Children1740 Words   |  7 Pagespoor physical health, less critical thinking skills/imagination and psychological issues. Most school depending on region have fully integrated digital learning into their curriculums. Every subject uses digital technology in some form including art, math, science and reading. In Fairfax, Virginia every child has access to a laptop which accompanies them home every day instead of having to bring home heavy books giving them the ability to access school work and other media sites (Ballinget, M. 2016)Read MoreGoogle vs. Intelligence Essay1062 Words   |  5 Pagesrising trend of superficial thinking. In this case, the definition of stupidity is based on Nicholas Carr’s belief that Google reduces our intellectual power by narrowing our focus and processing ability, which may alter the structure of our cognitive processes as we adapt to technology. This narrowing of thought impacts our critical thinking abilities, which contributes to our increasing dependence on technology. The combination of superabundant information and the decline of patience and slower thoughtRea d MoreEssay on Technology Is Changing the Mind1421 Words   |  6 Pagesdrags one’s attention away from the task at hand (Carr). In addition, Internet sites seeks to grab our attention, and by shortening passages into quickly glanced at snippets of information, Carr believes that our increased dependency in that form of media and style of skim reading is adversely affecting the way we read printed material. As a result, it becomes much more difficult to sustain focus on reading prose that is long and takes more effort to absorb. Further neuroscience research shows thatRead MoreThe Impact Of Social Media On College Students1133 Words   |  5 PagesIntroduction to Social Media Does the name Mark Zuckerburg mean anything to you? If you are in higher education administration it should. When he attended Harvard University, he was a cunning college student who hacked into the universities computer system. He stole information about students who currently attended the university such as photos and ID information. As a result of his illegal endeavors, he created a website called Facemash and encouraged site visitors to rate people participating inRead MoreWhat Is Corrupting Contemporary Youth in the USA? Essay1253 Words   |  6 Pages According to prevailing dialogues in the media, politics, and society, the everyday life of emerging parts of contemporary youth is increasingly unstable, violent, and corrupt. These discussions proclaims that the status-quo of youth today is marked by a pervasive moral and social corruption which includes; drug and alcohol abuse, uninhibited sexual lifestyle, materialism, crumbling morals and increasing criminalization. The youth is viewed by older generations asRead MoreThe Differences in Competencies Between Adn and Bsn Prepared Nurses1332 Words   |  6 PagesNurses There are three routes to entry level nursing, and two of these routes are at a collegiate level. Both of these collegiate level programs provide enough information for the graduate to take and pass the NCLEX-RN exam. However, there are critical differences between both programs that researchers have discovered eventually affect nursing care and outcomes of patients. Baccalaureate nursing (BSN) programs educate graduates that are prepared to obtain beginning leadership positions in variousRead MoreMedia Bias And The Media1353 Words   |  6 PagesMedia has been playing a significant role in our daily lives by developing our personalities, enriching our knowledge and providing us with different sorts of information. It has a tremendous power in framing cultural guidelines and shaping political dissertation. If the information provided to the U.S. citizens is distorted, then they cannot make informed decisions on the matters of public policy. Thus, it becomes vital to the American democracy that the news media and its institutions remain unbiasedRead More Studying the Media Rather Than Simply Consuming It Essay1649 Words   |  7 PagesStudying the Media Rather Than Simply Consuming It   Ã‚  Ã‚  Ã‚  Ã‚  Everyday we encounter the media in some form. It could be waking up to the sound of the radio, or passing billboards in the streets or simply just watching television. They are a lot of different forms of media, for example, verbal or written media, visual media and aural media. Examples of media would include newspapers, magazines, film, radio, television, billboard advertisements as well as the internet. Media studies came about because

Strategy for Conducting Market Research

Question: Describe the Strategy for Conducting Market Research. Answer: Introduction Market research is a technique that companies adopt in order to determine market demand for particular products and services(Brace 2008). Market research can be for diagnosing a problem or to find data regarding a particular solution. The current report deals market research approach for Caterpillar new product of earth digging equipment introduction in Turkey. Turkey is a new international market for the company hence relevant market research approaches needs to be analyzed for entering with the new product. Introduction to Company : Caterpillar Caterpillar Inc. is an American based corporation established in the year 1925 by Benjamin Holt(Caterpillar Retrieved on 5 th August 2016). The company is into designing, engineering, manufacturing and developing of engines, machinery worldwide. The companys revenue as on 2015 is US$3.25 billion and employs around 114,233 employees worldwide. Market Research Approaches Market research approaches is used by managers and leaders in organizations in order to make strategic decisions regarding products and in taking informed decisions in dynamic environment with fluctuating macro variables. Market research can be of qualitative or quantitative nature that a company can adopt in its market research approach. Y McGivern in his article, The practice of market research :an introduction discussed the several qualitative techniques employed in conducting market research(McGivern 2013). The several qualitative tools discussed by him are interviews, social groups, questionnaires and so on. B.Cova and R.Elliott in their article, Everything you always wanted to know about interpretive consumer research but were afraid to ask also discussed the several qualitative techniques and their applicability(Cova 2008). H. Mc Milan and S. Schumacher in their article, Research in education: Evidence-based inquiry discussed the various quantitative approaches that are used in market research(McMillan 2014). Quantitative techniques as data collection and thereafter their analysis are discussed in the article. Introduction of Product Idea in International market Caterpillar is identified as an international brand name in engineering, manufacturing equipment and is a pioneer brand. The company on the basis of market research has identified the need of earth digging equipment in Turkey. The product has substantial market demand and can generate immense revenues for the company. However, Turkey is relatively new market hence qualitative and quantitative research was pertinent for development of the new product category. Turkey is one of the fast developing economies amongst the MINT countries and significant research has been going around the several development stimulants(Durotoye 2014). The country has a stable political and economic situation which is attracting large amount of foreign investments. The country is ideally suited to MNEs to start their operations. Figure 1: Turkey growth rate Source: (Durotoye 2014) Market Approaches Caterpillar has used relevant articles in order to develop a new product for its brand in international market of Turkey. The research included qualitative survey regarding the demand gap in the market and quantitative analysis, on basis of the market demand that could be met by the product. The quantitative market research helped in assessing the market size and growth potential. Whereas qualitative market research has been used by the company to analyze the brand strength of Caterpillar, customer segment and characteristics in Turkey. Competitors and use of digital marketing to market the products was also assessed by qualitative research. Conclusion Market research approaches offers companies with data and significant information that allows them to take important strategic decisions. Caterpillar in its new product introduction in a new international market has deployed quantitative as well as qualitative data in order to yield valuable strategic information. The market research approaches have enabled the company to develop a new product idea and decide on a new international country to enter such that it can significantly be profitable to the company. References Brace, I 2008, Questionnaire design: How to plan, structure and write survey material for effective market research., Kogan Page Publishers. Caterpillar Retrieved on 5 th August 2016, 'Company Brands', https://www.caterpillar.com/en/companybrands.html. Cova, B. and Elliott, R., 2008. Everything you always wanted to know about interpretive consumer research but were afraid to ask.Qualitative Market Research: An International Journal,11(2), pp.121-129. Durotoye, A 2014, 'The MINT Countries as Emerging Economic Power Bloc: Prospects and Challenges.', Developing Country Studies, vol 4, no. 15, pp. 99-107. McGivern, Y 2013, The practice of market research: an introduction. , Pearson Higher Ed. McMillan, J.H. and Schumacher, S., 2014.Research in education: Evidence-based inquiry. Pearson Higher Ed.

Tuesday, May 5, 2020

Necessary Convergence Communication free essay sample

A Theory of Dyadic Social Interaction and Meanings Michelle Miller-Day In this paper, the author proposed and describes a theory of the social construction of meaning in dyadic communicative interaction. The author argues that necessary convergence communication is a theoretical framework useful for explaining how power may influence the process of meaning construction in interpersonal communication. This essay describes the features of this theoretical framework and provides theoretical suppositions for future empirical testing. Child:Mom, look at the blue package! Mother: Its not blue, its teal. Child:It looks like blue to me. Mother: Its not though. Its got green in it too, so its teal. Later that day Friend: Oh, thats a pretty package. The blue matches your shirt. Child:Its not blue, its teal. To many of us this scene is not unusual. Children often learn from elders what any given symbol means and once children learn these meanings they incorporate them into their cognitive schemata. According to Piagets (1972, 1954) theory of cognitive development, from approximately ages 4-7 children are in an intuitive phase where they can grasp logical concepts, but reality is not yet firm and is often dictated by authority figures. The role of authority figures to shape constructions of reality certainly does not end in childhood. Social constructionists such as Berger and Luckmann (1966) argue that individuals together produce a human environment, with the totality of its socio-cultural and psychological formations and understandings; social meanings are a human product (p. 52). It is not unusual, say, for an abusive romantic partner to convince his or her partner that the abuse is deserved or symbolic of care or even love. The dyadic construction of acts of abuse as signifying love or care may not e clearly understood by others outside the relational dyad, yet perceptions of abusive behavior as acts of love are common in abusive interpersonal relationships, along with sacrificing ones own interpretation of events so as not to lose the affection of the partner (Woods, 1999). In fact, in a recent episode of the popular television show Law and Order: Special Victims Unit (Denoon Platt, 2004) a teenager was placed in foster care due to a mothers complete and utter dominance over the child, with the episode focu sing on the control the mother had over how her offspring interpreted the world around him. The psychologist in the episode did not have a name for this process of maternal domination, but compared the teenager to a puppet, merely appropriating his mothers interpretations of the world out of fear; the fear of losing her love, protection and their relational structure. Although this essay does not focus on children or abusive relationships specifically, it outlines a theory addressing the social construction of meanings in dyadic communicative interaction wherein there is disequilibrium between members in that process. Berger (2005), in his review of the interpersonal communication up until the 21st century, pointed out that very few interpersonal communication scholars have developed theories addressing this central tenet of communication meaning. His review argued that for the field to move forward interpersonal communication researchers should look more at interaction routines and the process of meaning-making between interactants. Around the same time as this review was being written, Koerner and Fitzpatrick (2002) published an article in Communication Theory arguing for a similar need for research examining intersubjectivity, meaning, and interactivity in the area of family communication. They argued the following: a complete explication of family communication needs to consider both intersubjectivity and interactivity (Fitzpatrick Ritchie, 1993). Intersubjectivity refers to the sharing of cognitions among participants in a communication event, whereas interactivity refers to the degree to which the symbol creation and interpretation are linked. ,Interactivity refers to the way that a family maintains its own structure through patterns of family members responses to each others communicative acts (p. 73, Koerner Fitzpatrick, 2002). Correspondingly, Miller-Day (2004) also presented a Necessary Convergence Communication (NCC) theory which focused on both intersubjectivity and interactivity in family member i nteractions, while addressing issues of power and dominance involved in the process of meaning-making between communicators. At this junction, in response to these calls for theoretical development in the area of meaning construction and dyadic social interaction in the fields of interpersonal and family communication, and building on the ideas introduced by Koerner and Fitzpatrick (2002), this essay will briefly review the original ideas of Miller-Days (2004) Necessary Convergence Communication (NCC) theory, elaborate on them, and then discuss how this framework might be a workable mid-range theory to assist communication scholars understand how the construct of power or dominance may influence the meaning construction process in interpersonal communication. A theory is a lens through which to examine human interaction and theories have four functionsdescription, explanation, prediction, and change (Griffin, 2000; Littlejohn Foss, 2005). The foundation of a theory is description and as Wood (2004) points out, before we can figure out how something works, we must describe it (p. 32). Therefore, the first task of building new theory is to describe its features. This essay provides a description of necessary convergence communication and identifies specific features that may be empirically tested. An Introduction to Necessary Convergence Communication Miller-Day (2004) argued that necessary convergence is a form of intersubjectivity that occurs during a pattern of interactivity when one communicator is dominant and the other submissive. When convergence of meaning occurs, meaning coordination tends to be coercive rather than cooperative with the dominant partners interpretive frame privileged over the submissive partners, leading to unequal contributions to the process of meaning coordination. Author Ayn Rand (1993) referred to this type of process in her novel The Fountainhead. Rand argued that some individuals tend to be â€Å"second-handers†Ã¢â‚¬â€people who don’t judge for themselves, who just repeat what others close to them say, embrace it, and make it their own. Miller-Days (2004) argument suggests that when the relational schema for the submissive partner is based on conditional regard—that is, she or he believes that acceptance in the relationship (e. g. , receipt of emotional resources) is contingent on meaning convergence; the submissive partner will converge with the dominant partners meanings for relational maintenance purposes. As discovered in Miller-Days family communication research (2004) and Miller (1995) and illustrated in the Law and Order episode mentioned earlier in this essay, not to converge with a dominant partners interpretation of symbols or events in any transaction would risk already precarious acceptance and approval in the relationship. An interpretive frame is defined here as cognitive structure that contains mental representations of meanings; the process of constructing meaning activates interpretive frames. Necessary infers that convergence is perceived as essential to achieving a certain result, and convergence indicates a tendency toward one point (Miller-Day, 2004). Thus, to obtain relational approval and avoid rejection, the submissive partner will accommodate the dominant partner by assimilating his or her interpretive frame. Within this model, convergence is relationally adaptive. This introduction to NCC as a theoretical framework offers an overview. But, to fully understand how this theory may be applied more generally to interpersonal relationships, I will elaborate on this theoretical framework, present the assumptions linked to it, describe its characteristics, and provide some theoretical statements for empirical testing. A-Priori Theoretical Assumptions Communication Is an Emergent, Creative Activity through Which Meanings are Coordinated Via Interpretive Schemata People approach the world through processes of interpretation. As human social animals we are in a constant state of interpreting and managing meanings, and interpreting meanings is an interdependent process. The assumption is that meanings are not inherent in objects, but instead arises out of social interaction. During social interaction, meanings are coordinated through interpretive schemata—mental structures consisting of organized knowledge about relationships. Interpretive schemata represent accumulated knowledge—the sum of past experiences—which help an individual interpret, understand, and predict the outcomes of interactions with others (Burleson, Metts, Kirch, 2000; Cragan Shields, 1998; Koerner Fitzpatrick, 2002). Moreover, interpretive schemata include expectations about what should happen in a given situation and serve to guide behavior. Interpretive schemata specific to relationships—relationship schemata—influence the â€Å"encoding and decoding of information, the inferences and evaluations people make †¦ and ultimately their interpersonal behavior† in relationships (Koerner Fitzpatrick, 2002, p. 80). This assumption presumes that the process of â€Å"making meaning† activates interpretive frames. Communicators then coordinate their meaning systems as filtered through these frames and then negotiate agreement. Understanding between the members builds intersubjectivity and hopefully leads to consensus (Crotty, 1998; Solomon, Dillard, Anderson, 2002). Implicit in this assumption are claims of coordination and negotiation. Coordination implies a state of equal rank, equal power, and harmonious order, whereas negotiation suggests that communicators confer with one another in order to reach an agreement. Coordination involves collaboration of all communicating partners. Communication Enacts Relationships The state of being in a â€Å"relationship† is inherently a communication process and must be understood as a series of transactions in which messages are exchanged. Relationships are formed across repeated transactions, with each new transact adding new information to the one that came before, building a cumulative database of information about the relationship (Burleson et al. 2000; Duck, 1992; Guerrero, Anderson, Afifi, 2001). Transactions are units of interaction affecting both interactants and carrying commentary on the interactant’s relationship. As Watzlawick, Beavin, and Jackson (1967) pointed out, each message (both verbal and nonverbal) carries information at two levels—the content level and the relationship level. The relationship level enacts the current state of the relationship and provides information about how the communicators see each other, th emselves, and their relationship. Communicative Transactions in Close Personal Relationships Have Implications for Personal and Relational Identities Relational members encode and decode information about themselves as well as for their partner, extrapolating this information to the relational unit (Aron Aron, 1986). Within this framework, the self is conceptualized as inseparable from dynamic interaction, with each transaction contributing to both self- and relational knowledge. Early work by Mead (1934) identified the centrality of essage exchange in personal identity management. More recent work in relational communication points out that both personal and relational identities are cocreated communicatively within the context of relationship (Wilmot, 1995). Personal identity development is really the unfolding of the self while retaining relational ties; identities are constituted and managed through relationships, not to their exclusion (Adams Marshall, 1996). Relational Culture Shapes Interpretive/Relational S chemata Relational cultures consist of shared meaning systems, routinized patterns of interaction, and norms that structure members’ roles and behaviors (Wood, 2000). These cultural norms shape relational schemata (Koerner Fitzpatrick, 2002), and these schemata are socialized across the developmental trajectory of the relationship. Socialization involves the â€Å"social and communicative processes through which cultural knowledge, resources and practices are made available and internalized† by cultural members (Burleson et al. , 2000, p. 35). As Entman (1993) demonstrated, culture is the stock of commonly evoked interpretive schemata and culture might be defined as the â€Å"empirically demonstrable set of common interpretive frames exhibited in the discourse and thinking of most people in a relationship† (p. 53). Relational schemata are the mental structures that are socialized within a relational culture, organize knowledge about relationships, and are used to process information relevant to these relationships. Therefore, relational cultures will share common schemata and should be reflected in the communication practices of relational members. Interpersonal Scripts Emerge From Relational Schemata Scripts are one form of communication practice enacted within relationships that emerge from relational schemata (Koerner Fitzpatrick, 2002). Relational scripts direct interaction, exemplify relational work, and dictate normative ways of issuing directives and responses. Scripted interactions are often routine, habituated, and overlearned through repetitive practice in the family culture (Sillars, 1995); however, these scripts are useful in directing the â€Å"typical† ways in which an interaction should be handled given the particular relational schema. When relational members become practiced in these roles and memorize their lines, these enactments become scripted. That is, partners may not think about their day-to-day ways of interacting with each other on a conscious level, but they may still tend to communicate in patterned ways with well-defined scripts that enact â€Å"appropriate† relational behavior. These a-priori assumptions are implicit in the theoretical framework of NCC. In summary, they presuppose that relational culture shapes partners knowledge of relationships; each partners accumulated knowledge of relationships helps her or him to coordinate meanings; patterned or scripted communication behavior emerges from relationship schemata; and this communication behavior is consequential for interpersonal relationships. Characteristics of Necessary Convergence Communication Necessary convergence communication can be captured by describing its three separate characteristics, equilibrium, weighted proportion of meaningfulness, and motivation, and two process dimensions, degree and chronicity (Miller-Day, 2004). These characteristics are illustrated in Fig. 1 and can be assessed in terms of their valence and intensity in any given interpersonal relationship. [Insert Figure 1 about here] Equilibrium When necessary convergence occurs, there tends to be disequilibrium in the relational coordination of meanings. Equilibrium refers to an equality of distribution; however when disequilibrium occurs, there is unequal power to determine meanings in interpersonal interaction. Power is a person’s ability to control valuable resources and is often tied to status. Any type of power such as expert power, legitimate power, or coercive power is relevant to equilibrium as long as the person is in control of resources considered valuable. Control of resources provide the potential for the exercise of power in most relationships, with resources being all knowledge, skills, emotions, words, actions, and materials that are at the disposal of the person. Given the distribution of resources within any specific interpersonal relationship, power might be evaluated by its outcome, which is dominance. Dominance refers to the degree to which a person can influence and impose their will on the other; its counterterm, submission, refers to the degree to which a person gives up influence or yields to the wishes of the other. I think it is important to keep in mind that dominance itself is determined by the submissive response of others. Moreover, as Burgoon, Johnson, and Koch (1998) pointed out, â€Å"While power enables the display of dominance, and dominant behavior may solidify power—though correlated—dominance and power are not interchangeable concepts† (p. 10). According to Miller-Day (2004), when NCC occurs the relational member who has higher status or more power in the relationship (e. g. , parent, teacher, boss, or romantic partner) would be dominant in imposing, rather than cooperatively negotiating, meaning in the relationship. Moreover, as one person’s power to determine meanings increases, the other person’s decreases, this then leads to an unstable situation in which the importance of one partner’s interpretive frame outweighs the partner’s. Weighted Proportion of Meaningfulness The second characteristic of necessary convergence occurs when one partner submits to the unequal distribution in the power to construct meanings in interaction. Dominance requires submission. Consequently, when a lower-status partner submits, she or he affords the dominant partner’s meanings more weight—more significance—in the transaction. Developmentally, as most individuals begin to acquire personal authority they naturally become differentiated from parents and others in their life, even as they remain emotionally connected (Nadien Denmark, 1999). However, as adults form unique relational cultures, they will develop new connections with others. Some times these relationships are purely social and require accommodation of meanings for social management purposes; for example, in the classroom where a professor does not encourage critical thinking but mandates rote memorization and resists any challenge of information. In this case, students are required to accommodate the professors meanings into his or her own understanding (and repeat that on the exam! ). Anyone who has ever been in a classroom with one of these instructors may empathize with students placed in a setting where there is a low tolerance for differentiation in thinking among members. But the case of relational partners where one partner is dominant in most realms of the relationships and the other submissive, there is both a social and emotional connection between partners. In this case, the dominant partner will typically closely monitor any behaviors that signify the submissive partners movement toward differentiation (uniqueness outside the relationship), regardless if emotional ties remain undisturbed. If the less powerful partner resists the imposition of meaning and challenges her partners construction of meaning in the dyadic interaction, then necessary convergence communication has not occurred. It is the absence of resistance the convergencethat is a key feature of this kind of communication. According to NCC, the less powerful partner will be motivated to converge because he or she feels it is necessary. Motivation Motivation is a reason for action, an incentive. This theory argues that when there is a compelling reason for convergence, such as is to avoid undermining the relationship or to secure relational acceptance, there is increased motivation to converge with the higher-status partner. When acceptance in the relationship is perceived to be conditional on that convergence, then convergence is perceived as relationally adaptive and the lower-status partner is more likely to perceive convergence as necessary. Necessary convergence, then, might be viewed as a form of secondary control. According to Rosenberg (1990), â€Å"Secondary control is an attempt to accommodate to objective conditions in order to affect a more satisfying fit with those conditions† (p. 147). Although convergence tends not to be explicitly demanded, lower-status partners will perceive it as a condition for relational acceptance. Manipulation of resources in a relationship, such as support, regard, or inclusion, emerged as a significant contributor to asserting dominance in the family relationships observed by Miller-Day (2004). As a form of psychological control, higher-status family members offered and withheld these resources contingent on the convergence of the lower-status member. The manipulation of emotional resources, therefore, was used to assert psychological dominance with the provision or withdrawal of resources providing a compelling motivation for lower-status partner’s convergence. According to NCC, once convergence is perceived to be necessary, and one accommodates the dominant partners interpretive frame at the expense of ones own, two additional characteristics become important when assessing necessary convergence: degree and chronicity. Process Dimensions Degree. The relative intensity or amount of convergence in any given dyadic interaction is important to the process of NCC. The following illustration captures different degrees of convergence. Example: An adult woman and a friend are talking. The friend comments that she likes the womans new hairstyle, pulled up on her head with a hair clip. The woman comments that she likes the style too. Soon the adult womans mother walks into the room, looks at her adult daughter, and with a tone of disapproval says, What have you done to your hair? It looks awful† Under conditions of high convergence, the lower-status woman would change her hairstyle extensively as a result of her mother’s comment, converging with her mother’s interpretation that the style was indeed horrible and altering her original interpretation to â€Å"fit† more closely with her mother’s. If asked by another, she would explain that the hairstyle looked awful so she altered it. Under conditions of moderately high convergence, the lower-status woman would significantly change her hairstyle as a result of her mother’s comment, but just to please her mother or to reduce conflict. The lower-status woman would not alter her own interpretation to fit with her mother’s interpretation; she would merely accommodate the alternative interpretation. Under conditions of moderately low convergence, the lower-status woman might make minor alterations in the hairstyle to integrate both perceptions of what was attractive into one style. Finally, under conditions of low convergence, the lower-status woman might listen to her mother’s comment but keep the style anyway because she likes it. As Miller-Day (2004) comments, there are times when we all perceive that it is just easier, necessary, or politically astute to adjust our interpretations to others’ view of the world. However, when there is extensive accommodation and convergence, obliterating personal interpretative frames constitutive of self, this might negatively influence personal identity. Chronicity. Convergence may be chronic or the pattern of convergence may occur across time and contexts. When lower-status individuals experience repeated failures in negotiating meanings in transactions with a partner across time (e. . , across the life course) and contexts (e. g. , attitudes, values, behaviors), this may instill a generalized expectancy of learned helplessness and â€Å"giving in. † Miller-Days (2004) data revealed that women who chronically engaged in necessary convergence had an undefined sense of self and lower self-esteem than women who did not engage in convergence. When boundaries betwe en individuals blur in personal relationships, identities may become undefined and convergence communication becomes the modus operandi. Piagets (1972) theory of cognitive development points out that in normal development, both assimilation and accommodation processes are used simultaneously and alternately throughout life. Assimilation being the process of using or transforming the environment so that it can be placed in preexisting cognitive structures and accommodation being the process of changing cognitive structures in order to accept something from the environment. Necessary convergence communication offers an explanation for those interactions where accommodation becomes the primary means of making sense of the world. Theoretical Suppositions of Necessary Convergence Whereas theoretical assumptions are claims already supported in the research literature, suppositions are considered true or existing but not yet proved. Miller-Day (2004) provided the groundwork for this theory development and I seek to build on that by offering the following suppositions about NCC. I believe these suppositions may provide the necessary building blocks for theory development and offer future directions for empirical testing. Supposition #1 Interactants with more power (e. g. expert, legitimate, reward) in a dyadic social interaction will exert more influence in the construction of meaning than interactants with less power. Coordination of meaning involves power and control and according to this theory meanings can be hijacked. When both partners share moderate levels of power in the relationship, it would be predicted that they would enjoy the equilibrium and co-construction of meaningshared cognitions with a relativ ely high degree of match between symbol creation and interpretation. But most theories assume co-construction and equilibrium in sharing cognitions. According to NCC, we need to factor in power status of the interactants in the dyadic construction of meaning. Although studies exist that explore social stratification and power in terms of race, gender, and larger cultural hierarchies (see, e. g. , Altheide, 1995; Lyman, 1994), rarely do scholars explore interpersonal dominance and perceptions of status in their attempts to understand meaning construction. Supposition #2 Under conditions where there is disequilibrium—unequal power—in determining meanings in dyadic social interaction, both partners will afford the dominant partner’s meanings more significance. If one participant in the communication event is dominant in the dyad then it is predicted that connections between symbol and interpretations can be coerced, and the interpretations of the dominant partner are privileged in that communication event. Supposition #3 Converging with a higher-status partner’s assigned meanings will function to maintain the relational identity. The act of convergence is relationally adaptive. The act of convergence in any given interaction will serve to protect the entangled identity of the participants and function to maintain the relational status quo. Partners in dominant-submissive relationships will maintains their relational culture through this patterns of responding to each others communicative actsby one requiring convergence and the other converging. Supposition #4 Among submissive partners, necessary convergence communication will be positively related to an undifferentiated self. Relationships demonstrate varying degrees of tolerance for intimacy and autonomy through interactions. In differentiated relationships partners are provided with autonomy, while maintaining respect and intimacy. In undifferentiated relationships boundaries are regulated, with high demands for connectedness, and ultimately impeding individual identity (Skowron Schmitt, 2003; Skowron, 2005). Supposition #5 The manipulation of emotional resources by the dominant partner in relationship with an undifferentiated partner will positively predict necessary convergence communication. It is posited that a communication partner who encourages emotional and psychological dependence through the manipulation of emotional resources (e. g. , love, acceptance) will also coerce a high degree of convergence in the communicative interaction. Respectively, a communication partner who is undifferentiated and submits to the dominant partner will perceive that convergenceor a shared interpretationis necessary to maintain the relationship. Supposition #6 The more chronic and the greater the degree of convergence, the more likely the submissive partner will have a generalized expectancy of learned helplessness predicting increased risk for depression. The theory of learned helplessness (Seligman, 1975) offers a model to explain human depression in which apathy and submitting to more dominant others prevails, causing the person to fully rely on others. This can result when life experiences cause the individual to understand that their own cognitions are irrelevant. Summary This essay introduced necessary convergence communication as a theoretical framework to help explain how meanings can be hijacked by others in interpersonal relationships. Under certain conditions it is predicted that dominant members in interpersonal relationships may be able to control the coordination of meaning in the relationship, subverting the interpretations of the submissive communication partner. Outlining characteristics of NCC (equilibrium, weighted proportion of meaningfulness, and motivation), two process dimensions (degree and chronicity), and posing 6 testable suppositions about NCC, this essay argues that this mid-range theory may be useful in understanding intersubjectivity and interactivity in dyadic social interaction where one partner is dominant and the other submissive. Whether that partnership is interpersonal or relational, there are implications for this kind of communication in understanding interpersonal influence and possibly even mental health outcomes such as depression. Future Directions There are criteria by which theories are judged to be effective. According to Shaw and Costanzo (1970) and Wright (1998), the following criteria may be used for evaluating theories and future research should examine this theoretical framework to assess if it meets these criteria. First, there is explanatory power—do the suppositions of the NCC theoretical framework enable scholars to explain as much of the communication phenomenon as possible? Next, is the theoretical model parsimonious—does it contain as few suppositions as possible, is it as simple as it can be? Is NCC internally consistent, that is, do the suppositions contradict each other? Does NCC have heuristic potential; does it suggest hypotheses to be tested through additional research? Finally, does NCC promote new understanding and have societal value? This essay outlines the features of NCC and proposes suppositions for empirical testing. Future research should test these suppositions with the potential to falsify and/or delimit this theoretical framework.